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This sort of professional service is not expensive, although
naturally fees vary with the reputation and experience of the
individual landscape architect. For good inexpensive service,
patronize the young men and women recently graduated from
professional schools who are just getting started. Their fees,
normally based on a per diem charge, plus travel expenses,
are not high.
The matter of fees for professional service is not well un
derstood. Most established landscape architects operate on a
per diem basis. They have a set rate per hour for drafting
time on plans and specifications, and another rate for trips to
your garden. They do not sell anything but service. They will
let contracts for construction or planting, or obtain plant
material for their clients, but they do not, ordinarily, buy
these things themselves and then resell to the client. In this
way they differ from such professionals as interior decorators
who collect a percentage on the price of the materials.
Landscape contractors and nurserymen who offer landscape
service, make no special charge for professional advice,
plans, or consultations. They "absorb" these services in the
price they charge for the plants they sell from their nurseries
or the commissions they receive on plants they purchase for
resale. Sometimes people assume these professional services
are given free. This is not the case. They are paid for, but
their cost is concealed. Most large nurseries give competent
advice because they employ trained landscape architects in
their offices.
Many people hesitate to employ a professional because
they fear that they will get in too deeply and be unable to
extricate themselves from an expensive program. Doubtless
such cases do occur, but the fault does not lie entirely with
the landscape architect or nurseryman. He is, quite naturally,
interested in doing a competent job or in selling as many
plants as possible, as the case may be, but the client can
easily control the situation by limiting the project at the start
to certain areas and certain costs. Let him state frankly, at
the beginning, what he is willing to spend, and the profes
sional will respond by giving him the best solution possible
within the limits set. Or if the appropriation is altogether in
adequate, he will tell his client so.
Most successful plantings are done on a budget basis. Gen
eral plans are made first. Then, section by section, the project
is carried out, often over a period of years, so that costs never
get out of hand. Finally the project is completed, as planned,
and there have been no frustrating experiences of doing over
parts that were first done without sufficient thought. Profes
sional aid can thus be used throughout the whole program,
without being burdensome at any time, and usually with real
savings in the end.
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